Archive for the ‘Branding’ Category

What’s in Your Closet?

What’s in Your Closet?
No matter what your branding statement says, there are some basic wardrobe items that all people should have in their closets according to Sheila P. Coates, creator[...]


Best ways to Knock Your Brand Off Track

Best Ways to Knock Your Brand Off Track

Common mistakes sabotage image
By Sheryl S. Jackson
We’ve all done it. Picked up the sweater, the tie or the shirt because it’s[...]


Be the Best “You”

Be the Best “You”

Personal branding statement sets stage for success
By Sheryl S. Jackson
A “brand” is defined as a name, sign, symbol, slogan or anything else that[...]


Be You No Matter Where You Are

Be You No Matter Where You Are

Personal brand translates into all areas of life
By Sheryl S. Jackson
One of the most frequent questions asked of Sheila P. Coates, creator of B.Y.O.B.-Be[...]